Copywriting

Velior provides copywriting and professional content management services.

Target Segment

This service is designed to help SMB and enterprises outsource copywriting/authoring and save time and effort, while benefitting from content quality higher than they can create in-house.

Workflow

The customer provides materials for copywriting and reference information. Velior's Project Manager estimates the scope and prepares a quote including price, schedule and other details. Upon the customer's confirmation, we discuss a list of rules and standard phrases. Finally, Velior creates and submits the ready to publish text.

Skill

High quality authoring builds upon at least two factors: sufficient author skill and unified approach. Author skill is a result of linguistic education and copywriting experience. The unified approach means application of a list of rules, industry standard software, and consistent terminology. To comply with these requirements, any company will need a dedicated in-house author. As an alternative to headhunting for such employee, you have an option to outsource this business process to Velior.

Quality and Warranty

Each text Velior creates undergoes internal Quality Assurance (QA). The QA includes review by the second linguist and automated PC-based check. This process is designed to deliver a highly professional copy. Velior provides a lifetime product warranty: we fix any defects quickly and free of charge. Upon customer's request, Velior will make changes either free of charge, or for a minimum fee, depending on the nature of such change.

Benefits

Some of the benefits related to copywriting outsourcing include availability of the proven, ready-to-deploy solutions, existing tuned workflow and a vast set of reliable copywriting rules. By outsourcing your content authoring operations, you avoid problem solving, labour costs and schedule roadblocks. Velior's customers focus on their core business, while retaining confidence in the high content quality.

Future Compatibility

If you intend to create and then translate your corporate content into other languages for expansion into foreign markets (globalisation), the content quality should be higher than standard. In this scenario, copywriting by Velior is a truly vital component of your business success. Content intended for globalisation requires custom text preparation and optimisation. Any mistakes at this stage will translate into dozens of man-hours spent on corrections across multiple language versions leading to huge unnecessary expenses. Ultimately, this may result in incorrectly translated text – a reason for lower user satisfaction and rework costs. Many enterprises across the globe choose outsourcing of authoring to ensure translation oriented content, lower costs and smooth, trouble-free globalisation. Providing extensive experience in this domain, Velior offers a comprehensive set of solutions to optimise text for translation and prepare your business for success across new markets.